Employee Loyalty Is The New Recruiting


As a leading talent management and consulting firm in Southern California, we’ve helped many companies reduce employee turnover and increase engagement by creating new hiring strategies.

We’ve noticed that organizations of all sizes often resort to merely replacing talent as an “easy-fix” to their employee problems. But sometimes, re-filling a position isn’t always the answer.

Cultivating employee engagement and earning their loyalty is just as important as finding the next superstar employee

and if you did find a superstar employee, how will you keep them? When it comes to generating new business, successful business owners know it’s EASIER TO KEEP a great customer than it is to get a new customer. Likewise, it’s EASIER for companies to keep a great employee than it is to lose them and have to refill a position.

Loyal high performing employees not only nurture company culture, but also increase profits by elevating the expectations and performance of EVERYONE.

In Why Cultivating Company Loyalty is So Important, Simon Davies points out that loyal employees work smarter and harder and are “more willing to invest in their work, innovating new ideas and going the extra mile. Loyal employees are happy employees, after all, and as Forbes reports, happy employees mean “hefty profits”.

When an organization is just focused on hiring employees, things can be lost-like your best people.

We encourage companies to focus time, efforts and resources on how to help their current employees WANT to work harder, smarter and ultimately happier.

Please share your tips with us! What is your company doing to engage and retain your best people?